Hi, we're new here!

At Seven, we’re here to shake up your skincare routine with products that do the job without the fuss. Think clean, low-tox solutions that keep your skin happy and glowing every day of the week.

Clean Wipes, our debut and viral daily facial towels. Soft, fragrance-free, and eco-friendly, they’re tough on germs but gentle on your skin for a fresh, clean face.

Our origin

Clean Wipes started as a personal journey for me as the founder. I was determined to reduce the amount of chemicals I was using on my skin. Like many, I started by eliminating makeup wipes infused with harsh surfactants and moved on to micellar waters, thinking they’d be gentler. But even those left my skin irritated. I then switched to reusable microfibre cloths, hoping for a better solution. However, as a new mum and busy professional, keeping up with cleaning them properly became a challenge, and I found myself constantly battling breakouts. Not to mention the cost of replacing them every few months. Or the worst part, realising I didn't have any clean and reaching for my germ filled hand or body towel - what was the point of that double cleanse!

It wasn’t until I discovered a special natural fabric that everything changed. This fabric was woven so it gently lifted makeup without pulling or tugging on my skin, was completely biodegradable (WHAT!), and didn’t require harsh chemicals to be effective. On days when I just wanted a fresh clean without the fuss of a full routine, I could even use it with just water. It was a game-changer, and I knew I had to share it.

That’s how Clean Wipes were born—out of a need for a simple, effective, and truly clean solution. They’re for those who want to take care of their skin without compromise, just like I did. Whether you're just wildly busy or just looking for a better way to cleanse, Clean Wipes are here to make your routine a little bit easier, and a whole lot cleaner.

I hope you love them 💚